Creative project management often feels like juggling flaming torches while riding a unicycle (that’s mad, isn’t it?). Between client revisions, asset tracking, and endless pings, it’s easy for brilliant ideas to get lost in the shuffle. But what if you could swap the chaos for calm and actually enjoy the creative process?
At Fotoley, we’ve spent a decade working with designers, marketers, content teams, photographers, videographers and many others to finally crack the code and created ButtonShift.
Efficiency isn’t about working harder it’s about working smarter. Here’s how we transformed creative project management from frantic to frictionless on ButtonShift.
1. Ditch the Spreadsheets: Centralize Everything (Yes, Everything)
Raise your hand if this sounds familiar:
- Final logos buried in email attachments.
- Feedback scattered across 12 different messages.
- A “master” project tracker that’s 90% outdated.
Creative work thrives on collaboration, but disorganization kills momentum.
ButtonShift keeps everything in one place so teams don’t have to switch between multiple apps. The Feedback Tool lets teams give clear comments on files, so there’s no confusion. The Workflow feature tracks project progress, showing what needs review and what is approved. The Worklist organizes tasks with labels (that work better for your process) like “Urgent” or “Review,” making it easy to find what’s important.
2. Cut Approval Time in Half with Visual Feedback
Nothing derails a project like vague feedback. Or worse: endless rounds of revisions because stakeholders aren’t aligned.
- Annotation: Clients and teams can leave comments directly on designs, videos, or drafts. Circle a pixel, suggest a font, or timestamp a video edit.
- Version Control: Track every iteration side-by-side. No more “final_final_v4_confirmed” chaos.
Testimonial: “Most platforms I used prior were serious project management software meant for engineers, not at all for creative teams. Yours has struck the right balance and has simplified delivery of projects with my creative teams and freelancers.”
-Keerthana Raveendran, Decathlon
3. Focus on Ideas
Creative teams shouldn’t waste time on admin tasks. Yet here we are: scheduling meetings, chasing invoices, and reminding Rakesh bhai-from-Accounting to upload the estimates and other details. Which means, you can eliminate end moment thinking of tasks assigned to team members and just focus on your ideas, execution and boost your efficiency by staying on top of everything.
4. Keep Clients in the Loop (Without Losing Your Mind)
Clients sometimes want visibility – but constant “Just checking in!” emails derail your flow. Keeping clients updated without constant back-and-forth can make project management smoother. ButtonShift has an option to share boards where clients can be added at different roles like Approver, Reviewer, and Viewer who can give feedback or add comments. The Feedback Tool lets them review and comment on designs directly, reducing long email threads. The Workflow feature shows the status of each step, so they always know what’s next. With Worklist, internal teams can manage tasks efficiently while controlling what clients see, ensuring they stay informed without disrupting the workflow.
Why Efficiency Matters for Creative Teams
Time saved on logistics is time earned for creativity. With ButtonShift, teams:
- Ship projects faster.
- Reduce miscommunication.
- Reclaim hours for brainstorming, experimentation, and actual creative work.
Imagine a world where:
- Your team isn’t buried in follow-ups.
- Clients rave about your organization (not just your ideas).
- You leave work on time and hit deadlines.
P.S. Loved this blog? Forward it to that teammate who’s still managing projects on WhatsApp. They’ll thank you later!
Ready to boost your efficiency?
Click here for a free trial at ButtonShift today and experience the difference!
